Print Customer Journey Key Touchpoints

1. Awareness: Initial contact through print marketing materials, online advertising, or word-of-mouth.
2. Consideration: Research and evaluation of print solutions, comparison of providers.
3. Decision: Selection of a print provider based on quality, price, and customer service.
4. Purchase: Order placement, payment processing, and file submission.
5. Fulfillment: Production and delivery of printed materials.
6. Post-purchase: Customer service, feedback collection, and ongoing support.
7. Retention: Building long-term relationships through repeat business and customer loyalty.
8. Advocacy: Satisfied customers become brand advocates, providing positive feedback and referrals.